KidzAid’s Annual CPR Challenge
25th March, the day in question, saw the Fruitbowl Productions event management team pair with KidzAid Australia to both share crucial knowledge and raise vital funds for the hospital’s Good Friday Appeal, through KidzAid’s annual CPR Challenge.
Many people are already aware that KidzAid Australia comprises a team of healthcare professionals from a range of different medical disciplines. Their aim is to provide first aid education for youngsters, including the lifesaving skill of CPR, or cardiopulmonary resuscitation. These hugely dedicated instructors use their wealth of knowledge and hands-on experience to provide key community education in these key life saving paediatric skills.
The day found a perfect location on Melbourne’s own BMW Southbank, transformed, as it was, into a spectacular CPR Challenge arena. Our Fruitbowl Productions event management team were proud to support this important occasion. We started by sourcing a variety of generous family-friendly and kids-focused in-kind sponsorships. We also worked to theme the event, using our audio-visual design experience; providing staging and lighting, furniture, and vital event signage (including the logos of all the sponsors).
As you would expect on a crowd-packed Good Friday, the Bunny was always busy distributing so many free eggs. Add to this a host of other fun activities, including a neon photo booth, arts and crafts, plus face painting, Red the Clown, spectacular performers on stilts and many Disney characters roving through the crowds.
All this and more was part of a terrific CPR Challenge Day, accessible to visitors in exchange for a gold coin donation to the Good Friday Appeal. One of the many highlights was a highly competitive celebrity CPR Challenge, involving, among others, Matthew Richardson, Dale Wood, James Hanson and Samantha Jane Young. Added to this, families could sing along, and even throw a few moves, to great music from The Mik Maks, Nuholani, Pop Till You Drop, and Victor and Victoria.
Of course, the atmosphere of fun didn’t obscure the serious message of a wonderful day. The KidzAid Australia team worked tirelessly to provide CPR education, with many visitors of all ages substantially increasing their knowledge and skills in this area. Both the KidzAid and Fruitbowl Productions event management teams were thrilled that, by the end of all the activities, donations and food vendor participation, a magnificent record-breaking amount of over $21,285 was added to The Good Friday Appeal; the presentation being streamed live across the BMW arena. A fitting climax to a special day for all involved.